What is Varia?
Varia is an online software solution developed to meet the specific needs of charity and not for profit organisations.
Varia is a modular system. You choose which elements you need and it is easy to add additional modules later. All the modules integrate seamlessly and are accessed through a secure, online portal, fully customised to your brand. Fundraisers and supporters accessing the site feel at home - confident in their familiarity with your brand and style.
The key to the Varia service is personalisation. Fundraisers can build branded collateral, adding personalised content for locally focused communications. Supporters can create and purchase unique personalised products through an online storefront.
Varia also includes a powerful data capture engine that enables you to understand more about your supporters and communicate intelligently with them. Using Varia in this way enables charities to interact on a one-to-one basis with their supporters, tailoring individual messages to increase donations and generate higher returns on marketing investment.
Need flexibility over your marketing and the ability to offer fresh and engaging fundraising ideas....
With Varia you can