Post Purchase Consumer Engagement
Post Purchase Sales Conversion
You’ve done the hard bit, you have sold your product, but who has bought it? Are they loyal to your brand? How can you influence them going forward? Retailers should continue to own the transaction, but what if you, as a manufacturer want to influence the consumer?
In a recent campaign, Varia achieved a 20% acquisition rate of net new customer data for a manufacturer by using a post purchase consumer engagement campaign.
By building a retention strategy, you can begin the process of converting customers into advocates. We help you build experiences and communications that consumers will feel inspired by, and will truly understand what your brand stands for.
Varia has defined and delivers strategy and technology to ensure wherever, whenever or whoever purchases your product we can give the reason for them to let you know who they are, what they like and give them the reason to keep coming back for more
We call it Consumer Engagement Beyond the Retail Experience, but you might like to call it guaranteeing increased consumer lifetime value.